How to Get WhatsApp Business API in Just 5 Minutes

In today's fast-paced digital world, businesses must find ways to communicate with their customers quickly, efficiently, and securely. That's where the WhatsApp Business API comes in. This powerful tool enables businesses of all sizes to streamline their customer interactions and improve their overall customer experience. In this blog post, we'll delve into the exciting world of the WhatsApp Business API, how you can easily get this for your business, explore its key features, eligibility, hassle-free setup, and even discover if there's a way to use it for free. So, buckle up and get ready to unlock the full potential of this game-changing communication tool in just five minutes!

What is WhatsApp Business API?

A WhatsApp Business API is an application program interface allowing businesses to receive and send bulk WhatsApp messages in real-time seamlessly. It is designed to help businesses communicate with their customers in a more efficient and personalized way, using features such as interactive automated messages and quick replies. 

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In a nutshell, WhatsApp Business API is a robust solution that enables businesses to personalize their customer communication flows and provide a better customer experience. Whether you're a small business owner or part of a larger company, the WhatsApp Business API can be customized to fit your needs.

Wanna know about WhatsApp Business API in detail? Here is your 2023 Ultimate Guide to WhatsApp Business API - Click Here to Read

Features of WhatsApp Business API

WhatsApp Business API empowers businesses with an extensive range of features to efficiently handle their customer communication. These features include:

• Cloud-based shared team inbox for a comprehensive overview of customer interactions.
• Role-based access control to define team roles and communication flow authorities.
• Unlimited WhatsApp broadcast messaging with personalized messages and call-to-action buttons.
• Broadcast analytics report for real-time performance metrics.
• WhatsApp automation with AI-powered chatbots and auto-replies.
• Easy native integration with popular tools such as Google Sheets, Zapier, WooCommerce and so on.

Benefits of WhatsApp Business API

Here are the key benefits of using WhatsApp Business API:

• Unmatched Customer Support: Provides instant auto-responses, multilingual support, automated replies for frequently asked questions, scheduling appointments, payment reminders, and 24/7 support.
• Enhanced Marketing Efforts: Offers a powerful and secure platform for business conversations, builds a strong brand identity, connects with customers globally, and sends effective messages with clickable buttons.
• Privacy and Security: Ensures user privacy with end-to-end encryption.
• Personalized Communication: Enables sending personalized communication to customers, integrating with CRM, and sending automated notifications.
• Best Platform for 2-way Communication: Offers real-time communication with customers to improve engagement.

Now that you have a good understanding of the fundamentals and advantages of WhatsApp Business API, let's move on to gauge who or what kind of businesses can get the WhatsApp Business API.

Who Can Get the WhatsApp Business API?

Understanding the requirements for getting the WhatsApp Business API is crucial to ensure that your business is eligible to take advantage of this valuable communication tool. In this section, we'll break down the criteria based on business size and industry type.

Business Size:

The WhatsApp Business API is specifically designed for medium and large businesses with a well-established presence. These organizations typically have a higher volume of customer interactions, making the API a perfect fit for their needs. On the other hand, if you are an individual entrepreneur or manage a small business, don't worry! The WhatsApp Business App is a fantastic alternative, offering a plethora of features tailored to help you grow and maintain strong customer relationships.

Industry Type:

Before applying for the WhatsApp Business API, it's important to review the list of prohibited industries to ensure your business is compliant. Businesses operating within the following sectors are ineligible for the API:

• Drugs
• Tobacco products
• Betting/Gambling businesses
• Alcohol distributors
• Weapons and ammunition businesses
• Live animals trading
• Adult products/services
• Medical/Healthcare products
• Dating platforms
• Cryptocurrency platforms
• Multi-level marketing and get-rich-quick schemes
• Misleading or fraudulent products or services

If your business does not fall into any of the above categories, congratulations! You are eligible to apply for the WhatsApp Business API and harness its power to elevate your customer communication strategy.

How to Get WhatsApp Business API? 

Now that you've determined your business's eligibility for the WhatsApp Business API, let's explore the two primary methods of getting access to this powerful communication tool. Both options have their advantages, so it's essential to choose the one that best suits your business needs.

Direct Sign-Up Through META

One way to acquire the WhatsApp Business API is by directly signing up through META (formerly known as Facebook). This process involves creating a Business Manager account, verifying your business, and requesting access to the API. Upon approval, you'll be able to configure your API settings and start engaging with your customers on WhatsApp.

Through a Solution Provider

Another option is to sign up for the WhatsApp Business API through a solution provider. These providers offer a range of services, including API integration, message templates, and analytics, allowing you to focus on your core business while they handle the technical aspects of the API.

Ultimately, the choice between direct sign-up and working with a solution provider depends on your business's resources and expertise. Consider your organization's technical capabilities and the level of support you require when making your decision.

Why Get Your WhatsApp Business API from a Solution Provider?

While getting the WhatsApp Business API directly from META has its advantages, working with a solution provider offers several unique benefits that can make the process more seamless and efficient. In this section, we'll dive into the reasons why partnering with a solution provider can be a game-changer for your business.

Simplified Setup and Integration Process:

A solution provider can help you navigate the often complex setup and integration process, ensuring a smooth and hassle-free experience. With their expertise and knowledge, they can quickly identify and resolve any potential issues that may arise during the setup.

Professional Support and Assistance:

By opting for a solution provider, you gain access to a team of professionals who can provide ongoing support and assistance throughout the setup and beyond. This means that you can focus on your core business operations, while the solution provider takes care of the technical aspects of the API.

Access to Additional Features and Tools:

Solution providers often offer a suite of additional features and tools tailored to your business needs. These may include customizable message templates, advanced analytics, and integrations with other software or platforms, providing you with a more comprehensive solution.

Getting Started with a Solution Provider:

A solution provider will get quick approval and can swiftly set up the WhatsApp Business API platform for you. For instance, with DoubleTick, the process takes between two to three days. With DoubleTick the possibilities to scale your business is endless. 

How to Get WhatsApp Business API in Just 5 Minutes

It only takes 5 minutes to sign up for WhatsApp Business API via DoubleTick. If your Meta Business Manager is already verified, you can get started with DoubleTick right away. However, if the verification of the Meta Business Manager is required, it may take between three days to a week, depending on the business's document readiness and response time from Meta. After the account is set up, a confirmation email will be sent to the business.

You need to follow the below steps to access the DoubleTick WhatsApp Business API:

1. Get a phone number that does not have an existing WhatsApp account.
2. Sign up for a WhatsApp API provider, such as DoubleTick.
3. Complete Facebook Business verification.

After completion of these steps, you will be able to use all the functionalities of WhatsApp Business APIs on the DoubleTick dashboard.

Requisites to Apply for DoubleTick WhatsApp Business API

You need:

• A Facebook Business Manager account
• A verified business
• A WhatsApp business account
• A fresh phone number
• A Line of Credit for your WhatsApp business account
• A command line tool such as Terminal or an app like Postman that can perform URL requests (Not needed if applied via DoubleTick)

We'd also need at least two documents from the below list to verify the business:

• Business bank statement
• Business License
• Certificate of incorporation
• Goods and services tax registration certificate (GST)
• Permanent account number card (PAN)
• Shop establishment certificate
• Udyog Aadhar / MSME Certificate
• Utility bill

We can't onboard you if the above documents are not available.

Note: 

• You'll have to get a new phone number for your WhatsApp Business API account as you can't use this further for your personal use.
• You can also use your existing phone number for your WhatsApp Business API account but all your data will be erased and you'll not be able to use it for your personal use any further.

Why DoubleTick?

If you're looking for the best MarCom tool that can send unlimited messages to your customers on WhatsApp without getting blocked then DoubleTick is the best business solution for you. Here are a few of the top reasons to sign up with DoubleTick WhatsApp Business API.  

1. Bulk broadcast your messages and catalogue to unlimited saved and unsaved contacts.
2. Automate WhatsApp marketing by scheduling your broadcast messages.
3. Detailed broadcast analytics report to track your WhatsApp marketing campaign metrics in real time.
4. Single WhatsApp number for your entire company with a cloud-based team inbox and role-based access.
5. End-to-end automated catalogue sharing and order booking via AI-Powered Commerce BOT.
6. WhatsApp automation via a chatbot that can answer customers’ queries, send automated anniversaries & birthday wishes, abandoned cart notifications, pending balance reminders, bills and all kinds of alerts to customers.
7. Choose your favourite tools or apps and integrate them with DoubleTick in just a few clicks.
8. Super intuitive, easy to use and mobile-friendly.
9. 24/7 Customer support is available via call, WhatsApp or email.

DoubleTick offers a full-fledged WhatsApp Marketing solution built on the official WhatsApp Business API platform. 

Read more about DoubleTick here - What is DoubleTick and How This Could Be Your Greatest WhatsApp Marketing and Sales Tool 

What's Next After WhatsApp API Integration?

After successfully integrating the WhatsApp Business API, focus on earning the Green Tick Badge for your account. This badge boosts your brand's credibility, showing customers that your business is authentic and trustworthy.

The WhatsApp Business API is just the starting point. By securing the Green Tick Badge, you can elevate your brand's credibility and foster customer trust, maximizing your WhatsApp Business account's potential.

Can I Get WhatsApp API for FREE?

A common question businesses ask is whether they can access the WhatsApp Business API for free. While the API itself does not have a direct cost, there are fees associated with sending messages through the platform, depending on factors like the destination country and message volume.

However, there is some good news. With DoubleTick WhatsApp Business API, you can use the WhatsApp Business API for free. Keep in mind that while DoubleTick offers free access to the API, messaging fees still apply.

In a nutshell, using the WhatsApp Business API for free is possible with DoubleTick, but it's essential to consider messaging fees to make an informed decision about the API's cost-effectiveness for your business.

Check out the country-wise Conversation pricing sheet

Also, check out these 50+ Best WhatsApp Promotional Message Templates That Work Like a Charm

Wrapping Up!

In conclusion, the world of WhatsApp Business API awaits you, ready to supercharge your customer communication and elevate your brand's reputation. As we've explored in this blog post, obtaining the API is a breeze, especially when you partner with a reliable solution provider like DoubleTick. Remember, the path to a seamless and efficient customer experience is not only about integrating the API but also about earning that illustrious Green Tick Badge to showcase your brand's credibility.

So, what are you waiting for? It's time to embark on the WhatsApp Business API journey and harness its potential to propel your business to new heights. Unleash the power of this game-changing communication tool, and watch your customer relationships flourish like never before. Happy messaging!

Checkout WhatsApp Business API pricing HERE

Frequently Asked Questions

Question: How can my business benefit from using the WhatsApp Business API? 

Answer: By using the WhatsApp Business API, your business can streamline customer communication, improve response times, automate routine tasks, and enhance overall customer satisfaction, ultimately leading to increased brand loyalty and sales.

Question: Is the WhatsApp Business API suitable for small businesses? 

Answer: While the WhatsApp Business API is primarily intended for medium and large businesses, small businesses can benefit from the WhatsApp Business App, which offers a range of features tailored to help them grow and maintain strong customer relationships.

Question: How do I sign up for the WhatsApp Business API? 

Answer: You can sign up for the WhatsApp Business API either directly through META (formerly Facebook) or by working with an authorized solution provider, like DoubleTick, which can offer additional support and features. Click below for a FREE DEMO with our support team. 

Question: Can I use the WhatsApp Business API for free? 

Answer: With DoubleTick, you can access the WhatsApp Business API for free, but messaging fees will still apply. 

Check out the country-wise Conversation pricing sheet.

Question: How can I get the Green Tick Badge for my WhatsApp Business account? 

Answer: To get the Green Tick Badge, verify your business with your Meta Business Manager account and follow WhatsApp's guidelines and criteria. The badge signifies authenticity and credibility, fostering customer trust in your brand.

For a smoother experience, consider partnering with a solution provider such as DoubleTick. We'll simplify the green tick application process by applying on your behalf, making the process quicker and less daunting. 

It's important to note that while DoubleTick can streamline the process, it cannot influence Meta's decision to approve your green tick application. Meta's decision is final.

Upon approval of your request, your WhatsApp Business account will be upgraded to a WhatsApp Official Business account, and a verified green tick will appear next to your profile picture.

Question: What is the difference between the WhatsApp Business API and the WhatsApp Business App? 

Answer: The WhatsApp Business API is designed for medium and large businesses to automate and manage high volumes of customer interactions, while the WhatsApp Business App is tailored for small businesses and individual entrepreneurs, offering features to grow and maintain customer relationships.

Question: Are there any messaging fees associated with the WhatsApp Business API? 

Answer: Yes, messaging fees apply when using the WhatsApp Business API. These fees depend on factors like destination country and message volume and may vary based on your chosen solution provider.

Check out the country-wise Conversation pricing sheet.

Question: Why should I choose a solution provider like DoubleTick for WhatsApp Business API integration? 

Answer: By choosing a solution provider like DoubleTick, you'll benefit from a simplified setup and integration process, professional support and assistance, access to additional features and tools tailored to your business needs, and the possibility of using the WhatsApp Business API for free.

Question: What’s DoubleTick’s pricing plan? 

Answer: Kindly email us at grow@quicksell.co or Click here to BOOK a FREE DEMO with us to learn about DoubleTick’s features and pricing plans.

Question: How many team members can I add to my DoubleTick account?

Answer: You can add unlimited team members to DoubleTick.

Question: In how many days will the DoubleTick setup be ready for my WhatsApp Business account?

Answer: If your Meta Business Manager is verified, you can get started with DoubleTick within 5 minutes. If however, you need help with Meta Business Manager verification then the process will take around 3 days to a week depending on how ready you are with your documents as well as the response time from Meta.

Question: Can I use my existing number for DoubleTick?

Answer: Yes, you can use your existing number with DoubleTick. However, we would recommend that you use a new number instead of using an existing one to ensure smooth operations for your business.

Question: Can I use my WhatsApp business app number and DoubleTick number at the same time?

Answer: No, at a time you can use only one account. Data from your WhatsApp business account will be erased once you switch to DoubleTick. 

Question: To how many customers can I shoot the broadcast messages?

Answer: There is no restriction. You can create unlimited broadcast groups and shoot messages to unlimited contacts. However, Meta might restrict you if a lot of customers mark your message as spam. The best practice is to enable the STOP bot on DoubleTick and send your templates with a STOP quick reply message so that people who are not interested in your communication can easily press STOP to get opted out instead of reporting your number as SPAM to WhatsApp.

Question: Can I automate and schedule broadcast messages?

Answer: You can automate WhatsApp messages and schedule broadcasts with DoubleTick.

Question: Does DoubleTick come with a bulk contact upload feature?

Answer: Yes, you can simply upload an Excel file having contact details to the dashboard and shoot messages in bulk to unlimited customers. 

Question: How many devices does DoubleTick support?

Answer: An unlimited number of devices can be used with DoubleTick. However, access to the number of accounts will be based on your subscription.