Contents
- What is WhatsApp Business API
- Features of WhatsApp Business API
- Benefits of WhatsApp Business API
- Top 10 WhatsApp Business API Solution Providers in the Middle East
- 1. DoubleTick
- 2. Twilio
- 3. Infobip
- 4. MessageBird
- 5. tyntec
- 6. Karix
- 7. Gupshup
- 8. 360dialog
- 9. Clickatell
- 10. Picky Assist
- Which WhatsApp Marketing Software should you choose?
- How to Get WhatsApp Business API?
- How to Get DoubleTick
- Why DoubleTick?
- Getting WhatsApp Business API in 5 Minutes
- How to Get DoubleTick for FREE?
- Wrapping Up!
- Frequently Asked Questions
Looking to elevate your customer engagement game on WhatsApp?
Curious about which WhatsApp Business API providers stand out in the Middle East?
You've come to the right place!
In this article, we'll walk you through the top 10 WhatsApp API solution providers in the Middle East with their pros, cons and pricing details. Our objective is to arm you with the right knowledge to make an informed choice, ensuring that your business not only keeps pace with today's communication demands but truly stands out. So, whether you're aiming to enhance your customer support or want to scale up your communication strategies, let's explore these solutions together and find the perfect fit for your business.
Let's dive right in!
What is WhatsApp Business API
A WhatsApp Business API is an application program interface that allows businesses to receive and send bulk WhatsApp messages in real-time seamlessly. It is designed to help businesses communicate with their customers in a more efficient and personalized way, using features such as interactive automated messages and quick replies.
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In a nutshell, WhatsApp Business API is a robust solution that enables businesses to personalize their customer communication flows and provide a better customer experience. Whether you're a small business owner or part of a larger company, the WhatsApp Business API can be customized to fit your needs.
Wanna know about WhatsApp Business API in detail? Here is your 2024 Ultimate Guide to WhatsApp Business API - Click Here to Read
Features of WhatsApp Business API
WhatsApp Business API empowers businesses with an extensive range of features to efficiently handle their customer communication. These features include:
- Cloud-based shared team inbox for a comprehensive overview of customer interactions.
- Role-based access control to define team roles and communication flow authorities.
- Unlimited WhatsApp broadcast messaging with personalized messages and call-to-action buttons.
- Broadcast analytics report for real-time performance metrics.
- WhatsApp automation with AI-powered chatbots and auto-replies.
- Easy native integration with popular tools such as Zapier, WooCommerce and so on.
Also Read:
How To Get a Verified Green Tick Badge on WhatsApp - A Step-by-Step Guide
Benefits of WhatsApp Business API
Here are the key benefits of using WhatsApp Business API:
- Unmatched Customer Support: Provides instant auto-responses, multilingual support, automated replies for frequently asked questions, scheduling appointments, payment reminders, and 24/7 support.
- Enhanced Marketing Efforts: Offers a powerful and secure platform for business conversations, builds a strong brand identity, connects with customers globally, and sends effective messages with clickable buttons.
- Privacy and Security: Ensures user privacy with end-to-end encryption.
- Personalized Communication: Enables sending personalized communication to customers, integration capabilities with CRM, and automated notifications.
- Best Platform for 2-way Communication: Offers real-time communication with customers to improve engagement.
Read in-depth about the benefits of WhatsApp Business API HERE
Now that you have a good understanding of the basics and advantages of WhatsApp Business API, let's move on to introducing the top 10 WhatsApp Business API solution providers in the Middle East.
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Top 10 WhatsApp Business API Solution Providers in the Middle East
1. DoubleTick
Sell products 7x faster using WhatsApp Business API on mobile
DoubleTick is WhatsApp 3.0 designed to empower your sales team to sell more in less time. It's one of the best WhatsApp CRM and MarCom tools that comes with premium WhatsApp API features such as a cloud-based shared team inbox, unlimited WhatsApp broadcast messaging, dynamic catalogue sharing, an advanced Chatbot, order booking bots, and much more. An all-in-one solution, DoubleTick has everything that you've been looking for in a salesforce tool.
Pros
- Super intuitive, easy to use and mobile-friendly solution.
- Robust mobile app to chat with customers on the go.
- Bulk broadcast your messages and catalogue to unlimited saved and unsaved contacts.
- Automate WhatsApp marketing by scheduling your broadcast messages.
- Stay on top of your WhatsApp marketing campaign with real-time analytics and detailed reports to track your metrics and fine-tune your approach.
- Track important metrics and gain valuable insights into team performance and chat response time.
- Single WhatsApp number for your entire company with a cloud-based team inbox and role-based access to route and assign customer conversations to the right team automatically.
- End-to-end automated catalogue sharing and order booking via AI-powered commerce BOT.
- WhatsApp automation via AI-powered active chatbot that can automate lead qualification, answer customers’ queries, send automated anniversaries & birthday wishes, abandoned cart notifications, pending balance reminders, bills and all kinds of alerts to customers.
- Choose your favourite tools such as Shopify, Zapier, Google Sheets, WooCommerce etc. and integrate them with DoubleTick in just a few clicks.
- Differentiated WABA numbers cater to cross-functional teams, ensuring specialized handling of diverse business operations.
- Block unwanted messages and maintain the quality of your business interactions.
- Number masking so that your customer data is saved with you.
- 24/7 Customer support is available on call, WhatsApp or email.
DoubleTick is revolutionizing the way businesses use WhatsApp API with its innovative mobile-focused platform, allowing you to manage your business on the go.
Cons
DoubleTick doesn't offer a free trial. Apart from this, there are no such major cons. However, one can either opt for a monthly subscription to experience DoubleTick or download the app from the app store/playstore.
iPhone Users: Download Here
Android Users: Download Here
Free Trial
DoubleTick doesn't offer a Free Trial. However, one can opt for a monthly subscription to experience DoubleTick.
Pricing
Click here to check out our pricing plans or book a FREE demo with us to know more about the product and its features.
Read more about DoubleTick here - What is DoubleTick and How This Could Be Your Greatest WhatsApp Marketing and Sales Tool
2. Twilio
Twilio WhatsApp API is designed to help businesses optimize their customer interactions, enabling them to send notifications, engage in two-way conversations, and provide support on the widely-used messaging platform. With its powerful features and robust infrastructure, Twilio simplifies the process of integrating WhatsApp Business API into your existing communication channels.
Pros
- Global reach with support for multiple languages and regions.
- Easy integration with popular CRM systems, WhatsApp chatbots, and other software.
- Comprehensive documentation and developer resources.
- Scalable and reliable infrastructure backed by Twilio's extensive experience in the communication industry.
- Robust security features, including end-to-end encryption.
Cons
- Twilio API for WhatsApp might be more expensive compared to other providers for high-volume users.
- Limited built-in automation features, requiring custom development or third-party integrations.
- No dedicated mobile app.
Free Trial
Twilio offers a free trial with a $15 credit, which can be used to test the API and other Twilio services.
Pricing
Pay-as-you-go pricing starts at $0.005 per message sent or received, with volume discounts available for high-volume users. More pricing details can be found here.
3. Infobip
Infobip's WhatsApp Business API helps businesses enhance their customer communication, offering a versatile platform for notifications, two-way conversations, and customer support. With its rich feature set and focus on security, Infobip is a reliable choice for enterprises looking to leverage the power of WhatsApp.
Pros
- Global coverage with support for multiple languages and regions.
- Easy integration with existing systems, including CRM, chatbots, and other tools.
- Comprehensive reporting and analytics to track campaign success.
- Scalable and robust infrastructure, suitable for businesses of all sizes.
- 24/7 customer support.
Cons
- No built-in WhatsApp automation features, requiring custom development or third-party integrations.
- Pricing may be less competitive compared to other providers for high-volume users.
Free Trial
Infobip offers a free trial that allows you to test their API and other services.
Pricing
Infobip uses a custom pricing model based on your usage and requirements. Contact their sales team for detailed pricing information.
4. MessageBird
MessageBird is a cloud communication platform offering a versatile suite of messaging APIs, including WhatsApp Business API. With its robust infrastructure and advanced features, MessageBird helps businesses create seamless customer interactions and drive engagement.
Pros
- Omnichannel messaging capabilities for a unified communication experience.
- Easy integration with popular CRM systems, chatbots, and other tools.
- Extensive global coverage and support for multiple languages.
- 24/7 customer support.
- Rich analytics and reporting to monitor campaigns.
Cons
- No dedicated mobile app.
- Limited built-in automation features.
Free Trial
MessageBird offers a free trial with a €10 credit to test their API and other services.
Pricing
WhatsApp Business API pricing starts at €0.004 per message. For more details, visit MessageBird's pricing page.
5. tyntec
tyntec is a global communication provider offering a robust WhatsApp Business API solution for businesses of all sizes. Its easy-to-use API helps streamline customer interactions, enhance support, and improve marketing efforts.
Pros
- Global reach with support for multiple languages and regions.
- Seamless integration with existing systems and software.
- User-friendly API with comprehensive documentation.
- Tiered pricing to accommodate various usage levels.
- 24/7 customer support.
Cons
- Limited built-in automation and marketing tools.
- No dedicated mobile app.
Free Trial
tyntec offers a free trial for testing their API and other services.
Pricing
Pricing details are available upon request. Contact their sales team.
6. Karix
Karix is a global communication provider offering a powerful WhatsApp Business API solution, allowing businesses to send notifications, engage in two-way conversations, and provide customer support. With a focus on reliability and ease of use, Karix is an ideal choice for businesses looking to optimize their customer engagement.
Pros
- Wide global coverage with support for multiple languages.
- Easy integration with popular CRM systems, chatbots, and other tools.
- Robust security features, including end-to-end encryption.
- Scalable infrastructure suitable for businesses of all sizes.
- 24/7 customer support.
Cons
- Limited built-in automation and marketing features.
- No dedicated mobile app.
Free Trial
Karix offers a free trial to test their API and other services.
Pricing
Pricing details are available upon request. Contact their sales team.
7. Gupshup
Gupshup is a leading conversational messaging platform offering a comprehensive WhatsApp Business API solution. Its powerful features, including smart messaging and automation, make it an ideal choice for businesses looking to enhance customer engagement and drive growth.
Pros
- Smart messaging with built-in automation and AI-powered chatbots.
- Global reach and support for multiple languages.
- Seamless integration with CRM systems and other tools.
- 24/7 customer support.
- Comprehensive analytics and reporting.
Cons
- No dedicated mobile app.
- Pricing may be less competitive compared to other providers.
Free Trial
Gupshup offers a free trial to test their API and other services.
Pricing
Pricing details are available upon request. Contact their sales team.
8. 360dialog
360dialog is a comprehensive messaging iPaaS solution and an official WhatsApp Business solution provider. It offers complete WhatsApp Business API solutions through its web app, suitable for businesses of all sizes, industries, and sectors. This WhatsApp marketing platform integrates analytics and ROI tracking, team inboxes, CRM integration, marketing automation and sales intelligence in a single solution.
Pros
- Efficient onboarding process, allowing you to set up an account in just 10 minutes.
- 100% message delivery rate.
- Free WhatsApp green tick verification.
- Easy integration of WhatsApp Chatbot.
- The API can be seamlessly integrated with various applications and CRM systems.
- Offers cost-effective pricing with a flat fee structure.
Cons
- 360dialog does not offer 24/7 support and customer assistance can only be accessed via email.
- There are no real-time session reports available.
- It requires ongoing attention and support from the development team.
- One has to pay monthly charges for dedicated Regional Hosting.
- Levy message markup cost.
Free Trial
Yes, you can create a free WhatsApp Business API account in 360dialog without any credit card.
Pricing
360dialog offers 3 plans that are charged Monthly. The "API Only" plan will cost you 49 €/ month, which is best suited for businesses who want to get access to the API only and have an in-house team to develop the platform. Please note, with this plan you'll get Standard community support only. The "Professional" plan will cost you 99 €/ month, which is suited for small businesses. With this plan, you can send unlimited WhatsApp Session Messages or Conversations with Premium customer support. For the "Enterprise" plan, you'll have to pay > 200 €. This plan is best suited for large businesses. For custom integration, you'll have to connect with their customer support.
9. Clickatell
Clickatell offers a reliable WhatsApp Business API solution for businesses looking to optimize their customer communication. With its advanced features and seamless integration capabilities, Clickatell helps businesses enhance their customer interactions and support.
Pros
- Global multilingual support.
- Seamless integration with existing systems and software.
- Advanced automation features and AI-powered chatbots.
- 24/7 customer support.
- Comprehensive analytics and reporting.
Cons
- No dedicated mobile app.
- Pricing may be less competitive compared to other providers.
Free Trial
Clickatell offers a free trial to test their API and other services.
Pricing
Pricing details are available upon request. Contact their sales team.
10. Picky Assist
Picky Assist is a communication platform offering a versatile WhatsApp Business API solution for businesses of all sizes. Its user-friendly API and flexible features make it a reliable choice for businesses looking to improve their customer interactions and drive growth.
Pros
- Flexible API for easy integration with existing systems.
- Built-in automation and WhatsApp marketing tools.
- Scalable infrastructure suitable for businesses of all sizes.
- 24/7 customer support.
- Comprehensive analytics and reporting.
Cons:
- Limited global coverage compared to other providers.
- No dedicated mobile app.
Free Trial
Picky Assist offers a free trial to test their API and other services.
Pricing
Pricing starts at $20 per month for the Starter plan. More pricing details can be found on their website.
These are the top 10 WhatsApp Business API providers in the Middle East, each with its unique offerings and features. Remember to compare the pros and cons and consider your specific business needs before making a decision. Factors such as global coverage, integration capabilities, automation features, and pricing should play a significant role in your choice.
Note:
The pricing information for these service providers may be subject to change over time. Therefore, we recommend checking their respective websites for the most up-to-date and accurate information.
Which WhatsApp Marketing Software Should You Choose?
Selecting the right partner from the top 10 WhatsApp Business API solution providers in the Middle East ultimately depends on your business requirements, goals, and budget. Here are the top 5 points to consider before finalizing your decision:
- Evaluate your business needs: Understand your business's communication requirements, target audience, and desired features. This will help you identify the provider that best aligns with your goals.
- Compare features: Look for providers that offer the features you need, such as automation, chatbots, CRM integration, and analytics. Ensure that the chosen provider can accommodate your current and future needs.
- Consider pricing and scalability: Compare pricing plans, taking into account any potential volume discounts and long-term contracts. Ensure the provider can scale with your business as it grows.
- Assess support and documentation: Choose a provider with responsive customer support and comprehensive documentation. This will make it easier for you to troubleshoot issues and get the most out of your investment.
- Evaluate integration capabilities: Ensure the provider can seamlessly integrate with your existing systems, tools, and software. This will help streamline your communication and improve overall efficiency.
How to Get WhatsApp Business API?
There are two ways through which you can get WhatsApp Business API:
- Direct sign-up from Meta
- Through a solution provider such as DoubleTick
Directly from Meta
You can directly apply for the official WhatsApp Business API from Meta but going down this path isn’t particularly efficient. If you're a mid-scale company you'd need a developer to set up the API which is too labour-intensive and technically challenging.
Through a Solution Provider
A solution provider will get quick approval and can swiftly set up the WhatsApp Business API platform for you. For instance, with DoubleTick, the process takes between two to three days. With DoubleTick the possibilities to scale your business is endless.
How to Get DoubleTick
Kindly email us at grow@quicksell.co or Click the Below Banner to get a FREE DEMO to learn about our product offering, features and pricing plans.
Now transform WhatsApp into the ultimate sales engine to delight customers and drive revenue with DoubleTick!
Or Download the application from the Playstore or Appstore
Why DoubleTick?
If you're looking for the best MarCom tool that can send unlimited messages to your customers on WhatsApp without getting blocked then DoubleTick is the best business solution for you. Here are a few of the top reasons to sign up with DoubleTick WhatsApp Business API.
- Bulk broadcast your messages and catalogue to unlimited saved and unsaved contacts.
- Automate WhatsApp marketing by scheduling your broadcast messages.
- Detailed broadcast analytics report to track your WhatsApp marketing campaign metrics in real-time.
- Single WhatsApp number for your entire company with a cloud-based team inbox and role-based access.
- End-to-end automated catalogue sharing and order booking via AI-Powered Commerce BOT.
- WhatsApp Automation via AI-powered active chatbot that can answer customers’ queries, send automated anniversaries & birthday wishes, abandoned cart notifications, pending balance reminders, bills and all kinds of alerts to customers.
- Choose your favourite tools such as Zapier, WooCommerce, Google Sheets etc. and integrate them with DoubleTick in just a few clicks.
- Super intuitive, easy to use and mobile-friendly.
- 24/7 Customer support is available via call, WhatsApp or email.
Read more about DoubleTick here - What is DoubleTick and How This Could Be Your Greatest WhatsApp Marketing and Sales Tool
Getting WhatsApp Business API in 5 Minutes
It only takes 5 minutes to sign up for WhatsApp Business API via DoubleTick. If your Meta Business Manager is verified, you can get started with DoubleTick within 5 minutes. If however, you need help with Meta Business Manager verification then the process would take around 3 days to a week depending on how ready you are with your documents as well as the response time from Meta. You will receive a confirmation email once the account is set up.
You need to follow the below steps to access the DoubleTick WhatsApp Business API:
- Get a phone number that does not have an existing WhatsApp account.
- Sign up for a WhatsApp API provider, such as DoubleTick.
- Complete Facebook Business verification.
After completion of these steps, you will be able to use all the functionalities of WhatsApp Business APIs on the DoubleTick dashboard.
Requisites to Apply for DoubleTick WhatsApp Business API
You need:
- A Facebook Business Manager account
- A verified business
- A WhatsApp business account
- A fresh phone number
- A Line of Credit for your WhatsApp business account
- A command line tool such as Terminal or an app like Postman that can perform URL requests (Not needed if applied via DoubleTick)
We'd also need at least two documents from the below list to verify the business:
- Business bank statement
- Business License
- Certificate of incorporation
- Goods and services tax registration certificate (GST)
- Permanent account number card (PAN)
- Shop establishment certificate
- Udyog Aadhar / MSME Certificate
- Utility bill
We can't onboard you if the above documents are not available.
Note:
- You'll have to get a new phone number for your WhatsApp Business API account as you can't use this further for your personal use.
- You can also use your existing phone number for your WhatsApp Business API account but all your data will be erased and you'll not be able to use it for your personal use any further.
How to Get DoubleTick for FREE?
Step 1: Download the DoubleTick App
Navigate to the Play Store or Apple Store and download DoubleTick. You can also download the app here:
iPhone Users: Download Here
Android Users: Download Here
Step 2: Sign Up for a Free Demo Account
Before you commit, we want you to experience the power of DoubleTick firsthand. Sign up with DoubleTick and access the platform, where you can explore and test the features of the product.
Looking to get WhatsApp Business API for FREE?
CLICK HERE to know how to get WhatsApp Business API for Free
From the Editor's Desk:
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What is WhatsApp Business API (Exclusive Guide) | 2024 Edition
50+ Best WhatsApp Promotional Message Templates That Work Like a Charm
10 Best WATI Alternatives & Competitors in 2024 (Affordable & Best)
Wrapping Up!
Leveraging the power of WhatsApp Business API can revolutionize your customer engagement strategy in the Middle East. By choosing the right provider from the top 10 WhatsApp Business API providers listed here, you can optimize your communication channels, drive customer satisfaction, and propel your business growth. So, weigh your options carefully, and get ready to harness the full potential of WhatsApp for your business!
Frequently Asked Questions
Question: Does DoubleTick offer a free trial?
Answer: Yes, we do offer a demo account that you can play with.
Question: What’s DoubleTick’s pricing plan?
Answer: Kindly email us at grow@quicksell.co or Click here to BOOK a FREE DEMO with us to learn about DoubleTick’s features and pricing plans.
Question: How many team members can I add to my DoubleTick account?
Answer: You can add unlimited team members to DoubleTick.
Question: In how many days will the DoubleTick setup be ready for my WhatsApp Business account?
Answer: If your Meta Business Manager is verified, you can get started with DoubleTick within 5 minutes. If however, you need help with Meta Business Manager verification then the process will take around 3 days to a week depending on how ready you are with your documents as well as the response time from Meta.
Question: Can I use my existing number for DoubleTick?
Answer: Yes, you can use your existing number with DoubleTick. However, we would recommend that you use a new number instead of using an existing one to ensure smooth operations for your business.
Question: Can I use my WhatsApp business app number and DoubleTick number at the same time?
Answer: No, at a time you can use only one account. Data from your WhatsApp business account will be erased once you switch to DoubleTick.
Question: To how many customers can I shoot the broadcast messages?
Answer: There is no restriction. You can create unlimited broadcast groups and shoot messages to unlimited contacts. However, Meta might restrict you if a lot of customers mark your message as spam. The best practice is to enable the STOP bot on DoubleTick and send your templates with a STOP quick reply message so that people who are not interested in your communication can easily press STOP to get opted out instead of reporting your number as SPAM to WhatsApp.
Question: Can I automate and schedule broadcast messages?
Answer: You can automate WhatsApp messages and schedule broadcasts with DoubleTick.
Question: Does DoubleTick come with a bulk contact upload feature?
Answer: Yes, you can simply upload an Excel file having contact details to the dashboard and shoot messages in bulk to unlimited customers.
Question: How many devices does DoubleTick support?
Answer: An unlimited number of devices can be used with DoubleTick. However, access to the number of accounts will be based on your subscription.
Question: How can WhatsApp Business API benefit my business?
Answer: WhatsApp Business API enables businesses to reach customers on a platform they already use, improving customer engagement, streamlining communication, and enhancing the overall customer experience.
Question: How do I choose the right WhatsApp Business API provider for my business?
Answer: Consider factors such as features, pricing, scalability, support, and integration capabilities when comparing the WhatsApp Business API providers in the Middle East.
Question: Can I integrate WhatsApp Business API with my existing CRM system?
Answer: Yes, many WhatsApp Business API providers, such as DoubleTick offer seamless integration with popular CRM systems, ERP, and other tools.
Question: Do WhatsApp Business API providers offer automation features?
Answer: Some providers offer built-in automation features and AI-powered chatbots, while others may require custom development or third-party integrations for advanced automation.
Question: Is WhatsApp Business API secure?
Answer: Yes, WhatsApp Business API uses end-to-end encryption to ensure the security and privacy of your customer communication.
Question: How much does it cost to use WhatsApp Business API?
Answer: Pricing varies depending on the provider and your usage levels. Some providers offer pay-as-you-go pricing, while others may have tiered pricing plans.
Question: Can I use WhatsApp Business API for marketing purposes?
Answer: Yes, WhatsApp Business API can be used for marketing campaigns, sending notifications, and promoting products or services. However, it's important to comply with WhatsApp's guidelines and ensure that you have the necessary opt-in consent from customers before sending marketing messages.