Process of Getting a Verified Green Tick Badge on WhatsApp

Welcome to our go-to guide on a transformative journey for your business - the coveted WhatsApp verification! If you're reading this, you're probably a business professional who recognizes the vast potential of WhatsApp as a business tool.

A Green Tick: Your Business Growth Catalyst

Why bother about a little green tick, you may wonder? Well, when it's the green verification tick on WhatsApp, it serves as a catalyst for business growth. This small icon plays a massive role in shaping customer perceptions, building trust, and even influencing purchasing decisions.

Unlocking the Potential of WhatsApp Verification

The journey towards obtaining the green tick on WhatsApp isn't just about earning a badge; it's about leveraging the platform's power for business growth. It's about fostering stronger customer relationships, opening up new communication channels, and setting your brand apart in the crowded marketplace.

Understanding the Green Tick on WhatsApp

WhatsApp has evolved from a simple messaging app to a dynamic platform for business communications. And at the heart of this evolution is the 'green tick', a symbol that denotes a verified business account.

Significance of the Green Tick

The green tick on your business profile is a testament to your authenticity. It acts as a trust signal, indicating to your customers that you are a credible and reliable business. In a world where customers have endless options, this small sign can significantly tip the scales in your favor.

The Competitive Advantage of the Green Tick

The green tick can be the key to differentiating your business in a hyper-competitive marketplace. It signals to your customers - and your competitors - that you are a professional entity, operating at the highest standards of authenticity and reliability.

DoubleTick: Your Partner in WhatsApp Verification

DoubleTick isn't just a WhatsApp Business API service provider; we are your partners in the journey towards business success. As a leading WhatsApp Business API solution provider, we are committed to helping you simplify and amplify your business communication.

Why Choose DoubleTick?

Choosing DoubleTick means you're choosing a partner who understands your business needs. We don't just provide a service; we collaborate with you to ensure you make the most out of your WhatsApp verification. Our goal isn't merely to get you the green tick; it's to ensure your business thrives with it.

Role of DoubleTick in Your Verification Process

DoubleTick is your sherpa on the journey to WhatsApp verification. We're not here to hand you a map and send you on your way; we're here to walk with you at every step, providing guidance, support, and expertise to ensure your journey is smooth and successful.

Diving into the Green Tick Verification Process

Welcome to the heart of this guide! Now that we've outlined the what and why of the WhatsApp green tick, let's venture into the 'how'. How does one get their business verified on WhatsApp? What are the steps involved? What role can DoubleTick play in your journey?

The Green Tick: An Overview of the Verification Process

In its pursuit of maintaining the platform's integrity, WhatsApp employs a stringent verification process. As a business, your task is to provide proof of your authenticity and meet WhatsApp's specific criteria. It might sound daunting, but with a trusted partner like DoubleTick by your side, it can be a smooth journey.

DoubleTick: Smoothening the Verification Process

At DoubleTick, we take on the heavy lifting involved in the verification process. With our deep understanding of the WhatsApp platform and extensive experience in assisting businesses, we can make your verification journey more manageable, faster, and successful.

The Green Tick Verification Process

We now dive deeper into the verification process. There are two routes to securing your green tick: direct verification from Meta (formerly Facebook) and verification via a solution provider like DoubleTick. Let's explore both routes.

But before we dive in, let's make sure we meet the eligibility criteria to apply for the green tick for your WhatsApp Business API account.

Eligibility Criteria to Apply for Green Tick on WhatsApp Business API

Before you set out to obtain the coveted WhatsApp green tick, it's essential to ensure your business meets the necessary prerequisites. Here's what you'll need:

  1. WhatsApp Business API Account: You must be using an approved WhatsApp Business API account with a verified Meta Business Manager. Note that a regular WhatsApp account on the Business App is not sufficient.
  2. 2-Step Authentication: Enable 2-step authentication for added security, ensuring your account is well-protected.
  3. Registered Business: Individual businesses are not currently eligible for the green tick. Your business must be a registered entity.
  4. Tier 2 or Above Messaging Level: Your business should be at Tier 2 or higher in WhatsApp's messaging levels to qualify for the green tick verification.
  5. Organic PR: Your business must have at least three organic press coverages. Keep in mind that paid PR does not count towards this requirement.

So, if your business meets these criteria, you're all set to apply for the WhatsApp Green Tick Verification with DoubleTick!

Remember, it's crucial to have a WhatsApp Business API account, a registered business, and press coverage to be eligible for the verification process.

Apply for WhatsApp Business API Account with DoubleTick Today!


So, you've confirmed that your business meets the eligibility criteria for the WhatsApp green tick. Now, it's time to dive into the application process. Before you start, make sure your business is integrated with the WhatsApp Business API. With that in place, there are two ways to apply for the green tick verification:

Option 1: DIY Verification Process

While it's possible to apply for the WhatsApp green tick yourself, be aware that the process can be quite technical and may require a significant amount of time and effort. If you're comfortable with this challenge, you can try applying on your own.

Here are the steps to request verification from the Facebook Business Manager:

  1. Log in to your Facebook Business Manager account and click on "Business Settings".
  2. Under accounts, select “WhatsApp Accounts”. If you have multiple accounts listed, choose the one you’re applying a green tick for.
  3. Select “Settings” and click “Contact Support”.
  4. Click on “Ask a question” on the top-right and choose “WABiz: Request official business account status”.
  5. Fill in the required information and submit the necessary documents in support of your application. Ensure that you have two-factor authentication enabled for your account before you proceed to send your business for verification.
  6. You can view your request status in your Business Manager under the “Direct support” tab.

If your application is accepted, your WhatsApp Business account will be upgraded to an Official Business account and a green verification tick will appear next to your profile picture.

Option 2: Use a Solution Provider like DoubleTick

Choosing a solution provider like DoubleTick can make your verification journey significantly smoother. We handle the complexities, so you can focus on what you do best - running your business.

It's important to note that while DoubleTick can streamline the process, it cannot influence Meta's decision to approve your green tick application. Meta's decision is final.

Upon approval of your request, your WhatsApp Business account will be upgraded to a WhatsApp Official Business account, and a verified green tick will appear next to your profile picture.

Why DoubleTick is the Perfect Choice for Your Verification Process

At DoubleTick, we provide more than just a swift verification process. We offer you an entire suite of premium features like a shared team inbox, unlimited broadcast messaging, dynamic catalog sharing, and an advanced chatbot. So, when you choose us for verification, you're choosing a partner who will add value to your business beyond just a green tick.

Read more about DoubleTick here - What is DoubleTick and How This Could Be Your Greatest WhatsApp Marketing and Sales Tool

Understanding WhatsApp Business API

Next, we'll talk about a crucial component of the WhatsApp Business ecosystem - the WhatsApp Business API or WABA. This powerful tool can take your business communication to new heights.

Demystifying WABA

The WhatsApp Business API is an interface that allows businesses to interact with customers on WhatsApp at scale. It is designed to help businesses manage customer conversations, send notifications, and provide customer support efficiently. It is a game-changer for businesses that want to leverage the full power of WhatsApp.

Wanna know about WhatsApp Business API in detail? Here is your 2024 Ultimate Guide to WhatsApp Business API - Click Here to Read

Benefits of WhatsApp Business API

With WABA, businesses can automate responses, send bulk messages, integrate chatbots, and do much more. It empowers businesses to provide a superior customer experience, run WhatsApp marketing campaigns, boost productivity, and improve overall operational efficiency.

WABA with DoubleTick

When you choose DoubleTick, you get the benefits of WABA along with the convenience of a user-friendly platform and a dedicated team. With us, you can maximize the potential of WABA without having to worry about the technicalities involved in its setup and management.

Ways to Get WhatsApp Business API

Getting your hands on the WhatsApp Business API can be a game-changer for your business communication. However, how to acquire it might not be as simple as you'd like. Don't worry, we've got you covered. In this section, we’ll discuss the different ways you can get WABA and how DoubleTick fits into this picture.

Directly from Meta: The Pros and Cons

One way to acquire WABA is to apply directly to Meta. This method may seem simple, but it does come with its challenges. If you're a mid-sized company, the process can be labor-intensive and technically challenging, requiring a developer to set up the API. If you don't have the necessary resources or technical expertise in-house, this option could be time-consuming and expensive.

Through a Solution Provider like DoubleTick: The Benefits and Efficiency

An alternative and often more efficient route is to use a solution provider like DoubleTick. We act as the intermediary, dealing with the technicalities of the API setup, saving you time, and allowing you to focus on your business. With DoubleTick, getting the WABA is not only quicker (taking between two to three days) but also offers additional benefits like access to our all-in-one CRM and MarCom tool.

So far, we've gone through the intricacies of getting the green tick on WhatsApp, understanding WABA, and setting up your DoubleTick account. Up next, we'll explore how to maximize the impact of the green tick on your business.

Maximizing Business Impact with the Green Tick

Securing the green tick is just the beginning. The real journey starts when you leverage this verified status to enhance customer trust, improve engagement, and ultimately drive business growth. Let's delve into how you can maximize the impact of the green tick on your business.

Boosting Customer Trust with the Green Tick

Having the green tick next to your business name on WhatsApp is a powerful trust signal. It assures customers that they're interacting with a verified business. Leveraging this enhanced trust can lead to improved customer engagement, better response rates, and increased conversions.

Enhancing Customer Engagement with the Green Tick

The green tick isn't just a symbol; it's a communication tool. It opens up the opportunity for businesses to improve customer engagement through personalized broadcast messages, real-time support via a shared team inbox, and timely updates delivered right to the customers' WhatsApp inbox.

Strategies to Leverage Your Green Tick

So, how can you make the most of your green tick? Here are a few strategies:

  • Personalize your communication: With the green tick, you have the potential to reach customers directly. Use this opportunity to personalize your communication. Remember, customers appreciate the personal attention, which leads to better engagement.

  • Leverage your verified status in marketing efforts: Highlight your verified status in your marketing efforts. This will enhance your credibility in the eyes of potential customers and could lead to increased traffic and conversions.

  • Provide top-notch customer service: Use the power of WABA to provide quick and efficient customer service. With features like a shared team inbox and an advanced chatbot, you can ensure that no customer query goes unanswered.

How to Get DoubleTick? 

Kindly email us at grow@quicksell.co or Click Below to get a FREE DEMO to know about our product offering, features and pricing plans.

How to get DoubleTick WhatsApp Business API

Now transform WhatsApp into the ultimate sales engine to delight customers and drive revenue with DoubleTick!

Requisites to Apply for DoubleTick WhatsApp Business API

You need:

  • A Facebook Business Manager account
  • A verified business
  • A WhatsApp business account
  • A fresh phone number
  • A Line of Credit for your WhatsApp business account
  • A command line tool such as Terminal or an app like Postman that can perform URL requests (Not needed if applied via DoubleTick)


We'd also need at least two documents from the below list to verify the business:

  • Business bank statement
  • Business License
  • Certificate of incorporation
  • Goods and services tax registration certificate (GST)
  • Permanent account number card (PAN)
  • Shop establishment certificate
  • Udyog Aadhar / MSME Certificate
  • Utility bill

We can't onboard you if the above documents are not available.

Note: 

  • You'll have to get a new phone number for your WhatsApp Business API account as you can't use this further for your personal use.
  • You can also use your existing phone number for your WhatsApp Business API account but all your data will be erased and you'll not be able to use it for your personal use any further.

How Long Does Meta Take to Review Green Tick Applications?

You'll get a response to your green tick application directly from Meta within a week or so. During this time, Meta will verify your business details, press coverage, and messaging practices. Please note that inaccurate or incomplete information can delay the process.

If your application is rejected, you can reapply for the green tick verification. However, you must wait 30 days before submitting a new one. Make sure to address any issues from the previous application to improve your chances of approval.

Can I Still Use My WhatsApp Business API Account Without the WhatsApp Green Tick Badge?

Yes, you can use your WhatsApp Business API account without having the WhatsApp Green tick. It won't affect your account's functionalities or benefits.

The Green tick is a trust signal that can increase your brand's visibility and accessibility, but it's not mandatory to fully utilize the API.

Which Businesses Can't Apply for WhatsApp Green Tick Verification?

If your business is dealing with any of the products or services listed below, you won't be able to get the WhatsApp Business API, which means you can't even apply for the Green Tick Badge on WhatsApp:

  • Drugs
  • Tobacco products
  • Betting/Gambling businesses
  • Alcohol distributors
  • Weapons and ammunition businesses
  • Live animals trading
  • Adult products/services
  • Medical/Healthcare products
  • Dating platforms
  • Cryptocurrency platforms
  • Multi-level marketing and get-rich-quick schemes
  • Misleading or fraudulent products or services

Is Getting a WhatsApp Green Tick Badge Crucial for Your Business?

The WhatsApp Green Tick Verification is not a necessity for leveraging your WhatsApp Business API account. It can bolster your organization's credibility, but it does not grant extra features or advantages. Verified and Unverified accounts share identical functionalities, allowing you to broadcast to numerous contacts and utilize the API account efficiently.

Wrapping Up!

As we conclude this comprehensive guide, we'd like to reinforce the pivotal role the green tick can play in your business's success. Getting verified on WhatsApp isn't just about earning a badge; it's about gaining a tool that can fundamentally transform your customer communication and engagement.

Remember, DoubleTick is here to make your journey to verification as seamless as possible. By choosing us, you not only get access to the WhatsApp Business API but also an array of features that can help your business communicate more effectively and efficiently.

Frequently Asked Question

Question: What is the WhatsApp Green Tick?
Answer: The WhatsApp green tick is a verification badge that appears next to the name of a business account on WhatsApp. It confirms that WhatsApp has verified the authenticity of the business.

Question: Why is the WhatsApp Green Tick Important?
Answer: The green tick increases trust as it assures customers that they're interacting with a verified business. It enhances credibility, improves engagement, and can lead to higher conversions.

Question: How Do I Get a Green Tick on WhatsApp?
Answer: Getting a green tick involves applying for verification through WhatsApp Business API. The process can be handled directly through Meta or more conveniently and efficiently through a solution provider like DoubleTick.

Question: What is DoubleTick?
Answer: DoubleTick is a WhatsApp Business API solution provider. It offers a range of services, including handling the verification process for businesses, providing access to WhatsApp Business API, and equipping businesses with a comprehensive CRM and MarCom tool.

Question: Why Choose DoubleTick for WhatsApp Verification?
Answer: DoubleTick makes the verification process seamless, quick, and efficient. We also provide an all-in-one CRM and MarCom tool, enabling businesses to leverage their verified status for improved customer communication and engagement.

Question: How Does DoubleTick Simplify the WhatsApp Verification Process?
Answer: DoubleTick handles all the technicalities of the verification process. Our team ensures swift setup of the WhatsApp Business API platform, allowing businesses to focus on their core operations.

Question: How Can I Set Up My DoubleTick Account?
Answer: Setting up your DoubleTick account is a simple and seamless process. Our team guides you through the entire process, providing all the support you need to get your account up and running.

Question: How Can the Green Tick Boost My Business?
Answer: The green tick can significantly improve customer trust and engagement. It serves as a powerful communication tool, allowing businesses to send personalized messages, provide efficient customer service, and drive higher conversions.

Question: Can DoubleTick Help Me Get WhatsApp Business API for Free?
Answer: Yes, DoubleTick offers a free DEMO account to test and experience the WhatsApp Business API platform. We help businesses understand the benefits and functionality of WABA before they decide to fully implement it.

You can install DoubleTick and test out the WhatsApp Business API for free - Click Here to install it now!

Question: What is the key factor for getting the WhatsApp Green Tick badge?

Answer: Our experience working with brands has shown that having 3-5 organic PR articles about your business increases the likelihood of getting the WhatsApp Green Tick badge. Other factors, such as your business should be at Tier 2 or higher in WhatsApp's messaging levels and reputable brand identity, may also help but do not guarantee the badge. Ultimately, the decision rests with Meta.

Question: What are the reasons for a WhatsApp Green Tick application being rejected?

Answer: A WhatsApp Green Tick application can be rejected for two reasons:

1. The display name is not relevant to the branding 

2. The brand lacks sufficient organic PR or online traffic. 

Ensuring a relevant display name and having organic PR are important factors.

Question: What distinguishes a verified WhatsApp Business Account from an unverified account?

Answer: The only difference between a verified and an unverified WhatsApp Business Account is the verified Green Tick badge. Both accounts have access to the same features and are unrestricted in using WhatsApp Business API, except for the badge's absence.

Question: What should I do if my Green Tick application is rejected?

Answer: While the Green Tick badge adds a professional appearance to your profile and contact information, its rejection does not affect running campaigns and supporting customers. You may reapply after 30 days.

Question: Does the WhatsApp Green Tick provide access to additional features?

Answer: No, the WhatsApp Green Tick badge does not offer any additional features except displaying your business name to new customers who may not have your number saved. It enhances your business's professional appearance.