DoubleTick

Customer stories/Travel & Hospitality

WanderOnCurated group travel

Overdue conversations cut by roughly 75% a day, with agents keeping their own numbers

A governance layer over a decentralised WhatsApp sales team: live monitoring, reassignment of unattended chats and a regular QA process.

  • ~75%cut in team-level overdue conversations per day
  • ~0open-ticket backlog per agent, down from a heavy daily backlog

About

About WanderOn

WanderOn helps customers discover and book curated travel experiences and group tours. A large part of the sales journey happens on WhatsApp, where prospective travellers ask about itineraries, destinations, packages and bookings. Travel is a high-consideration purchase, so customers expect a personalised interaction rather than a generic support experience.

Multiple sales members communicate with customers directly from their individual WhatsApp numbers, making WhatsApp an important channel for lead nurturing, follow-ups and conversions.

The challenge

What they set out to solve

WanderOn's primary challenge was governance and visibility across a large, decentralised WhatsApp operation. Individual sales members were already using WhatsApp to give a personalised experience, but management had limited visibility into conversations, response SLAs, missed follow-ups and agent performance. That led to overdue conversations, lead leakage and customer escalations.

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