- What is WhatsApp Green Tick?
- Why is getting the WhatsApp green badge so important?
- Benefits of WhatsApp Green Tick
- How to Apply for WhatsApp Green Tick Verification?
- Use a Solution Provider like DoubleTick
- Why DoubleTick?
- How to Get DoubleTick?
- Requisites to Apply for DoubleTick WhatsApp Business API
- Frequently Asked Question
WhatsApp Business API has become a vital tool for businesses worldwide, connecting them with customers and enabling seamless communication. One way to enhance your business's credibility and trustworthiness on this platform is by obtaining a green tick verification badge on your WhatsApp Business account. In this article, we'll walk you through the steps to achieve this coveted verification, ensuring your business stands out and thrives in the digital realm.
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What is WhatsApp Green Tick?
The WhatsApp Green Tick, also known as the Verified Badge, is a symbol of authenticity and credibility on the WhatsApp platform. It is a green checkmark icon that appears next to the name of a WhatsApp Business account. This verification badge indicates that the business or account has been verified by WhatsApp as a legitimate and trusted entity.
The Green Tick serves as a visual cue for users, distinguishing verified businesses from regular accounts. It helps users identify and trust official and reputable businesses, public figures, and notable brands. The verification process involves a review by WhatsApp to ensure that the account meets their eligibility criteria and adheres to their guidelines.
Having a Green Tick on your WhatsApp Business account can significantly enhance your business's reputation, increase customer trust, and improve your brand's visibility. It signals to users that your business is genuine, reliable, and committed to providing a quality experience on the platform.
Why is getting the WhatsApp green badge so important?
Obtaining the WhatsApp Green Tick verification badge holds significant importance for businesses. Here are the key reasons why getting the WhatsApp Green Badge is crucial:
Enhanced Credibility and Trust: The WhatsApp Green Tick badge serves as a symbol of authenticity and credibility. It indicates that your business has undergone a verification process by WhatsApp, establishing trust among users. Customers are more likely to engage with verified businesses, as the Green Tick badge assures them that they are interacting with a legitimate and trustworthy entity.
Increased Customer Confidence: The Green Tick verification badge instills confidence in customers. It signifies that your business has met specific criteria and is committed to providing a professional and reliable service. Customers feel more secure engaging with verified accounts, knowing that their interactions are with a legitimate business entity.
Differentiation from Non-Verified Accounts: In a sea of WhatsApp Business accounts, the Green Tick sets your business apart from non-verified accounts. It acts as a visual cue for users, allowing them to easily identify and choose verified businesses over others. This differentiation can lead to increased visibility, higher customer engagement, and a competitive edge in your industry.
Improved Business Reputation: The Green Tick badge enhances your business's reputation within the WhatsApp ecosystem. It demonstrates that your business is serious about maintaining high standards and adhering to WhatsApp's guidelines. This reputation boost can attract more customers, establish your brand as a reliable choice, and foster long-term relationships with your audience.
Trustworthy Communication Channel: As a verified business, customers are more likely to trust your communications on WhatsApp. They can feel confident that the information received from your Green Tick verified account is legitimate, reducing the risk of scams, fraud, or impersonation. This trust translates into improved customer loyalty and increased engagement.
Competitive Advantage: In highly competitive markets, having the WhatsApp Green Tick verification badge gives your business a competitive edge. It demonstrates to customers that you have gone through the verification process, reinforcing your professionalism and commitment to delivering quality products or services. This advantage can attract new customers and help retain existing ones.
Eligibility Criteria to Apply for Green Tick on WhatsApp Business API
Before you set out to obtain the coveted WhatsApp green tick, it's essential to ensure your business meets the necessary prerequisites. Here's what you'll need:
WhatsApp Business API Account: You must be using an approved WhatsApp Business API account with a verified Meta Business Manager. Note that a regular WhatsApp account on the Business App is not sufficient.
2-Step Authentication: Enable 2-step authentication for added security, ensuring your account is well-protected.
Registered Business: Individual businesses are not currently eligible for the green tick. Your business must be a registered entity.
Tier 2 or Above Messaging Level: Your business should be at Tier 2 or higher in WhatsApp's messaging levels to qualify for the green tick verification.
Organic PR: Your business must have at least three organic press coverages. Keep in mind that paid PR does not count towards this requirement.
So, if your business meets these criteria, you're all set to apply for the WhatsApp Green Tick Verification with DoubleTick!
Remember, it's crucial to have a WhatsApp Business API account, a registered business, and press coverage to be eligible for the verification process.
Benefits of WhatsApp Green Tick
Obtaining a WhatsApp Green Tick, or Verified Badge, for your WhatsApp Business account offers several benefits that can positively impact your business. Here are some key advantages:
Increased Credibility and Trust: The Green Tick signifies that your business has undergone a verification process by WhatsApp, establishing it as a legitimate and trusted entity. This verification badge boosts your credibility and helps instill trust in potential customers who may be hesitant to engage with unknown or unverified accounts.
Enhanced Brand Visibility: Having a Green Tick next to your business name sets you apart from other non-verified accounts. It makes your brand more visible and recognizable among users, particularly when they are searching for reliable businesses to interact with on WhatsApp. This increased visibility can lead to more engagement, inquiries, and conversions.
Improved Customer Confidence: When customers see the Green Tick on your WhatsApp Business account, it reassures them that they are interacting with an official and authentic representative of your business. This confidence can encourage customers to reach out, make inquiries, and even complete purchases with greater peace of mind.
Reduced Miscommunication and Spam: WhatsApp verification helps combat instances of impersonation or fraudulent activities. By obtaining the Green Tick, you minimize the risk of others misusing your business identity or spamming users with unauthorized communications. This safeguard fosters a safer and more secure environment for both your business and your customers.
Access to Business Features: WhatsApp verification often grants access to exclusive features and tools designed specifically for businesses. These features can enhance your communication capabilities, such as automated greetings, quick replies, labels, and catalog integration. Leveraging these tools effectively can streamline customer interactions, improve response times, and provide a more professional customer experience.
How to Apply for WhatsApp Green Tick Verification?
So, you've confirmed that your business meets the eligibility criteria for the WhatsApp green tick. Now, it's time to dive into the application process. Before you start, make sure your business is integrated with the WhatsApp Business API. With that in place, there are two ways to apply for the green tick verification:
DIY Verification Process
While it's possible to apply for the WhatsApp green tick yourself, be aware that the process can be quite technical and may require a significant amount of time and effort. If you're comfortable with this challenge, you can try applying on your own.
The steps to request verification from the Facebook Business Manager:
Log in to your Facebook Business Manager account and click on "Business Settings".
Under accounts, select “WhatsApp Accounts”. If you have multiple accounts listed, choose the one you’re applying a green tick for.
Select “Settings” and click “Contact Support”.
Click on “Ask a question” on the top-right and choose “WABiz: Request official business account status”.
Fill in the required information and submit the necessary documents in support of your application. Ensure that you have two-factor authentication enabled for your account before you proceed to send your business for verification.
You can view your request status in your Business Manager under the “Direct support” tab.
If your application is accepted, your WhatsApp Business account will be upgraded to an Official Business account and a green verification tick will appear next to your profile picture.
Use a Solution Provider like DoubleTick
For a smoother experience, consider partnering with a solution provider such as DoubleTick. We'll simplify the green tick application process by applying on your behalf, making the process quicker and less daunting.
Upon approval of your request, your WhatsApp Business account will be upgraded to a WhatsApp Official Business account, and a verified green tick will appear next to your profile picture.
DoubleTick is one of the most trustworthy WhatsApp Business API solution providers, offering a range of features to enhance your WhatsApp marketing and customer engagement efforts. With DoubleTick, you can simplify the process of getting the green tick verification badge on your WhatsApp Business API account.
Here are some reasons to choose DoubleTick:
- We'll apply the green tick verification on your behalf, streamlining the process and saving you time.
- We offer 24/7 customer support via email, phone, chat, and WhatsApp.
- You can bulk broadcast messages and catalogue to unlimited saved and unsaved contacts.
- Automate your WhatsApp marketing by scheduling broadcast messages, and track the performance with detailed analytics reports.
- You can have a single WhatsApp number for your entire company with a cloud-based team inbox and role-based access.
- End-to-end automated catalogue sharing and order booking via AI-Powered Commerce BOT.
- WhatsApp automation via a chatbot that can answer customers’ queries, send automated anniversary and birthday wishes, abandoned cart notifications, pending balance reminders, bills, and all kinds of alerts to customers.
- Seamless integrations with popular third-party tools.
- Intuitive, easy-to-use, and mobile-friendly platform.
Choose DoubleTick for a full-fledged WhatsApp marketing solution built on the official WhatsApp Business API platform. With our support, you can enhance your customer engagement efforts and get the green tick verification badge on your WhatsApp Business API account quickly.
How to Get DoubleTick?
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Requisites to Apply for DoubleTick WhatsApp Business API
- A Facebook Business Manager account
- A verified business
- A WhatsApp business account
- A fresh phone number
- A Line of Credit for your WhatsApp business account
- A command line tool such as Terminal or an app like Postman that can perform URL requests (Not needed if applied via DoubleTick)
We'd also need at least two documents from the below list to verify the business:
- Business bank statement
- Business License
- Certificate of incorporation
- Goods and services tax registration certificate (GST)
- Permanent account number card (PAN)
- Shop establishment certificate
- Udyog Aadhar / MSME Certificate
- Utility bill
Obtaining a green tick on your WhatsApp Business account can significantly boost your business's credibility and customer trust. By following the steps outlined in this guide, you'll be well on your way to achieving verification. Remember, building a strong online presence, providing accurate information, engaging with customers, and leveraging WhatsApp's business features are crucial elements for success. So, start implementing these strategies today, and watch your business thrive on WhatsApp.
Frequently Asked Question
1. What is the significance of getting a Green Tick on my WhatsApp Business account?
The Green Tick is a verification badge that enhances your business's credibility and trustworthiness on WhatsApp, making it more appealing to customers and differentiating it from non-verified accounts.
2. How can I check if my business is eligible for WhatsApp Green Tick verification?
WhatsApp's eligibility criteria for Green Tick verification vary based on location and business type. Ensure that your business meets the requirements specified by WhatsApp before applying.
3. Does DoubleTick offer a free trial?
Yes, we do offer a demo account that you can play with. Download the DoubleTick App to test with a demo account.
4. What’s DoubleTick’s pricing plan?
5. What are the benefits of partnering with a solution provider like DoubleTick for Green Tick verification?
Solution providers like DoubleTick simplify the application process, provide guidance, and expedite the approval timeline. They offer expertise and support to ensure a smooth and successful verification process.
6. What documents are required for WhatsApp Green Tick verification?
The specific documentation required may vary, but generally, you will need to provide business information, proof of identity, and ensure compliance with WhatsApp's guidelines. Your solution provider can assist you in preparing the necessary documents.